Banila Co Creator Challenge
Join our TikTok Creator Challenge to showcase exclusive Black Friday, Cyber Monday, and Holiday Haul skincare deals. Highlight our best-selling products and bundles while inspiring followers to shop Banila Co's EXCLUSIVE TikTok Shop offers & promotions! Let's Glow!
Campaign Overview
Black Friday
11/13 - 11/28:
20% OFF Orders $69 and above + Free Shipping + Free Gift With Purchase (GWP)
Cyber Monday
11/28 - 12/2:
30% OFF Orders $69 and above + Free Shipping + Free Gift With Purchase (GWP)
Holiday Haul
12/3 - 12/7
20% OFF Orders $69 and above 10% OFF Order $39 and above + Free Shipping + (2) Free Gifts With Purchase (GWP)
Remember to tag videos with hashtags #TikTokShopBlackFriday & #TikTokShopCyberMonday to boost visibility from November 13–December 2.
Hero Products
Clean It Zero Cleansing Balm
Clean It Zero Cleansing Balm Variations
  • Original: A gentle balm that removes makeup and impurities for fresh, hydrated skin.
  • Enriching Butter: A rich, buttery balm that melts away makeup and impurities without irritation, providing deep hydration.
  • Nourishing: Hydrating for dry skin.
  • Purifying: Soothing for sensitive skin.
  • Brightening: Contains Vitamin C for radiant, even-toned skin.
  • Pore Clarifying: Controls oil and clears pores for acne-prone skin.
  • Calming: Eases irritation while cleansing.
Best of Balms Trio
A curated set of travel-sized balms showcasing the top-selling Clean It Zero variations.
  • Original: A gentle balm that removes makeup and impurities for fresh, hydrated skin.
  • Pore Clarifying: Controls oil and clears pores for acne-prone skin.
  • Brightening: Contains Vitamin C for radiant, even-toned skin.
Miss Flower & Mr. Honey
  • Ampoule: Concentrated serum with propolis extract for hydration, nourishment, and brightening.
  • Lotion: Lightweight lotion for hydration, skin barrier support, and antioxidant benefits.
Content Creation Guidelines
1
Video Requirements
Create 3-5 TikTok videos featuring Banila Co products during the campaign. Tag videos with hashtags #TikTokShopBlackFriday and #TikTokShopCyberMonday to boost visibility from November 13 – December 2.
2
Themes
Unboxing, skincare routines, before & after transformations, and trending challenges.
3
Call-to-Action
Encourage viewers to shop Banila Co's exclusive deals on TikTok Shop.
4
Things To Avoid
  • Do not mention “all natural” or “100% natural”. Some of our balms include synthetic ingredients to help with product consistency and efficacy (though there are no harmful chemicals!)
  • Use the words “premium,” “essential,” or “plant-based” instead
  • Do not use filters or Facetune. No makeup wipes.
  • Do not use any profanity or overtly sexual content in your videos
  • Do not include too many pauses or filler words - try to speak naturally and conversationally
  • Do not forget to link the product to your video before posting
  • Do not delete or archive your post
  • If you struggle with remembering a script while filming, try typing out your own thoughts or using a voice over if you are more comfortable!
TikTok Shop Highlights
1
Banila Co's TikTok Shop Black Friday & Cyber Monday DEALS!
Black Friday Discount ~ 20% OFF orders of $69 and above + GWP (7ml CIZ Enriching Butter Balm) OFFER DATE 11/13 - 11/28 // Cyber Monday Discount ~ 30% OFF orders of $69 and above + GWP (7ml CIZ Enriching Butter Balm) OFFER DATE 11/28 - 12/2
2
Banila Co's TikTok Shop Holiday Haul DEALS!
20% OFF orders of $69 and above // 10% OFF orders of $39 and above + GWP (7ml CIZ Enriching Butter Balm & 10ml Cica Sleeping Mask)
Creator Incentives
$$$
Affiliate Bonuses
Earn up to 20% commissions on sales via your TikTok Shop affiliate links.
$100
Performance Rewards
Earn $100 Bonus for 500,000+ views and 1,000+ engagements on a video.
$500
Live Streaming Bonuses
Earn cash for reaching GMV targets in one session.
Key Takeaways
1
2
3
4
1
Exclusive Deals
Highlight TikTok Shop-exclusive offers and bundles.
2
Engage Audience
Create fun, relatable content using trending TikTok formats.
3
Drive Sales
Emphasize limited-time discounts and free gifts with purchase.
4
Boost Visibility
Increase Banila Co's TikTok Shop awareness during the holiday season.